idea incubation

Pert. 20. Rantai nilai eksternal
Falsafah
The overall performance of the industry, in terms of its ability to maximize its value added and minimize its costs, is primarily dependent on how well demand and supply information are matched at all stages of the industry.

Sistem informasi (e-comm) dan rantai nilai
Fig 5.5 shows three types of relationship. Normal business transactions (invoices, orders, payments, etc) could be addressed by a company with most of its customers and suppliers who have computers, simply by connection via the internet.

Pengaruhnya ke ERP dan CRM
According to Porter, we are entering a new stage of evolution in terms of how IT is affecting industry value chains. Previously, each firm has achieved improved performance by integrating its activity and processes as well as its supplier and customer interaction through IS, most recently via ERP and CRM software packages.


The value chain approach distinguishes between two types of business activity.
1. Primary activities:
@ inbound logistics;
@ operation;
@ outbound logistics;
@ sales and marketing;
@ services.

Pert. 20. Rantai nilai internal
2. Support activities:
@ infrastructure
@ human resource management
@ product and technology development
@ procurement